Free Tool
B2B Email Compliance Checker
What consent you need, opt-out requirements, and key notes for 14 major markets.
United States
CAN-SPAM
None required (opt-out)
No prior consent for B2B. Include unsubscribe + physical address.
Permissive ✓
United Kingdom
UK GDPR + PECR
Legitimate Interest
Corporate emails: LI applies. Sole traders need consent.
Moderate ⚠
European Union
GDPR
Legitimate Interest
Document LIA before sending. Email must be relevant to professional role.
Moderate ⚠
Germany
GDPR + UWG §7
Stricter than GDPR
UWG §7 adds extra requirements. Strictest EU B2B email market.
Strict ✗
Canada
CASL
Express or implied
Implied consent if email published without prohibition.
Strict ✗
Australia
Spam Act 2003
Inferred consent
Inferred consent for published business emails.
Permissive ✓
Singapore
PDPA
Minimal for B2B
Business contact info excluded from PDPA. Most permissive globally.
Permissive ✓
India
DPDP Act 2023
Consent required (developing)
New law being phased in. Monitor implementation.
Moderate ⚠
France
GDPR + CNIL
Legitimate Interest (strict)
CNIL actively enforces. French copy outperforms English 20%+.
Strict ✗
Brazil
LGPD
Legitimate Interest
Similar to GDPR. Enforcement still developing.
Moderate ⚠
UAE
No federal law
None required
Relatively unregulated. DIFC/ADGM zones have own frameworks.
Permissive ✓
Japan
Act on Specified Commercial Transactions
Opt-out model
B2B cold email permitted. Japanese language strongly preferred.
Permissive ✓
Netherlands
GDPR
Legitimate Interest
ACM enforces actively. Standard GDPR LI applies.
Moderate ⚠
South Africa
POPIA
Legitimate purpose
Fully in effect since July 2021. Legitimate purpose applies.
Moderate ⚠